Ben Porchuk, Ecologist with Carolinian Canada had 100 Pawpaws that needed homes and he had a big idea. He organized the 2019 Pop-up Pawpaw Parade, a first, for Canada. It exploded with interest, attracting over 1,000 virtual participants from diverse communities who wanted to adopt and celebrate the local wild and delicious Pawpaw. The Parade was featured on CBC, the Weather Network and more.
Since the Pawpaw is a rare tree, numbers are limited, but Carolinian Canada’s network of 300 groups and 5000 volunteers is working to reverse that trend for Pawpaw and other native plants that are essential to local healthy environments for wildlife and people.
This is Ben's story:
We had a hundred trees to give away and we put out the call only a day before we hit the road. Just before we headed out at 4:38 am on September 16, 2019, only a few of the trees were spoken for. Then our media release created a storm of interest, flooding us with inquiries.
In the first 2 days alone, we received over 700 emails and other inquiries. Since then, we have received well over a thousand more. At this point now, we are nearing two thousand requests for people who would like to adopt Pawpaws. A tremendous thank you is extended to my neighbour Steve O'Neil who voluntarily drove 1,400 km in his Hyundai Ionic, putting up with me the entire way! In addition, our Carolinian Canada support team at home of Kathryn, Tristan, Koral, and Michelle answered the hundreds of inquiries and kept pointing me and Steve in the right direction. Also thanks to Pete, Sarah and Jarmila at WWF Canada who held a batch of Pawpaws in Toronto (they wouldn't fit in the car!) for us to pick up as we headed through Toronto.
Recipients who received a pair of trees represented:
While you may not have received a Pawpaw this time, we will be running another Pawpaw Parade next year and you will have the opportunity to apply again.
Learn more about In The Zone at our joint web site with WWF Canada - www.inthezonegardens.ca - and become a part of Canada's Biggest Wildlife Garden today!
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